Well, hello there.

I’m Yi Shun Lai (say “yeeshun” for my first name). I’m a writer and an editor. Sign up for my monthly newsletter (things I read, where I’m appearing, and other goodies) here. Otherwise, here’s me:



I write books. Click here to learn more about my debut novel.

I help people to become better writers. If you’re a budding author, an executive who wants to better communicate your ideas to your staff, or just want to learn to express yourself clearly and concisely, I can help, with packages tailored to you.

 I help you to tell the world what you’re about. What you have to say is important. I’ve helped many companies–and the people behind them–to make the best of their brands. I’m a marketing and advertising buff, and my interest works to your advantage, from printed materials to social media.

My LinkedIn profile has a lot more information, or use the information below to find me.

On this site, you’ll find some photos and some thoughts and updates on the stuff I’m working on, and even some stuff that I just plain like. Have a good time here. And stop by any time.

Find me in real life: yishun[@]thegooddirt.org

photo: MichaelNegrete.com